Marketing

Four Steps to Setting Direction and Pace - Management Essentials

Directing others can be challenging. Using a structured, four-step approach can help you direct others effectively and achieve organizational goals.

The four-step approach is as follows:

Siebel Pricing – Component Based Pricing

Siebel Component-based pricing is a pricing method that will allow you to price a customizable product.

Competitive Intelligence - Sources of competition

A competitive intelligence process – which helps you to compete effectively – starts with identifying who those competitors are.

Mobile CRM Apps To Grow 500% By 2014: Gartner Research

Gartner Research is reporting mobile CRM apps will grow 500 percent by 2014, another sign of a shifting market that has more to do with work getting done in the cloud more so than from a server behind the firewall.This is buttressed by Gartner’s n

How to Improve your negotiating skills

Negotiation skills are among the most important for any leader. I called on some prominent senior executives in the region (and my former executive MBA students from the Robert H.

Analyzing Competitor Information

The competitive intelligence process culminates with the analysis of the information gathered in the previous steps.

ISM Announces Winners of 2013 Top 15 CRM Software Awards for both ‘Enterprise’ and ‘Small & Medium Business’ Solutions

“The winners of the 2013 Top 15 are the influencers in the CRM community who have made significant advancements in both functionality and connectivity for sales, customer service and marketing professionals; offer better decision making to

Example: Effective Writing for Different Message Types

The purpose of informative writing is to transfer information to the reader. To make informative writing effective, you should explain your reason for writing at the start.

D&B Announces Availability of D&B360TM for Siebel CRM

D&B (NYSE: DNB), the world’s leading source of commercial information and insight on businesses, announced that D&B360 is now available for Oracle CRM On Demand and Oracle’s Siebel CRM.

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